About the role
Job Title: Content & Operations Manager (YouTube + Travel Brand Growth)
Cross Functional: Social Media Manager (YouTube Expert) /Graphic Designer/Website
Manager/Go High Level (GHL); Copywriter/Growth Manager
Part-Time | Remote | Long-Term Opportunity
About The Company
iTravel for Culture is a growing travel documentary brand and YouTube channel hosted by Gibbs—a business builder turned cultural storyteller.
The brand explores culture through everyday people—food, music, traditions, and communities—told with a cinematic, grounded style inspired by Anthony Bourdain.
What started as a YouTube channel is now expanding into a curated tourism company, offering real-world travel experiences based on the stories we tell.
We are a few hundred subscribers away from monetization. YouTube is our primary growth engine. This role will directly impact how fast we grow.
Read This First (Important)
This is NOT a basic virtual assistant role.
If You Are Someone Who
+Waits for instructions
+Needs step-by-step guidance
+Submits work with frequent errors
=This role will not work for you.
We Are Looking For Someone Who
+Thinks independently
+Anticipates needs
+Takes ownership of outcomes
+Executes at a high level without constant supervision
The Role
You will act as a Content & Operations Manager—supporting the growth of the YouTube channel while helping build the tourism side of the business.
You will work directly with Gibbs (the host) and help manage the day-to-day execution of content and platforms.
You will also communicate and respond on platforms as if you are Gibbs, maintaining brand voice and tone. Bonus if you have advanced skill in developing, designing, building, updating, and maintaining websites and SEO strategy there may be extra work available to you. Please mention this in your response.
Key Responsibilities Of Primary Job
YouTube Management & Monetization (Primary Focus)
Upload and fully optimize videos (titles, descriptions, tags, thumbnails)
Use tools like VidIQ to improve SEO and reach
Ensure every video is positioned for maximum CTR and watch time
Track performance and suggest improvements
Help move the channel to and beyond monetization
You must understand YouTube strategy—not just uploading. Social Media Management
Manage And Post Across
TikTok
YouTube (primary)
Repurpose YouTube content for short-form platforms
Write captions and respond to comments/messages in Gibbs’ voice
Maintain consistent brand tone across all platforms
Graphic Design - Thumbnail Creation & Visual Content
Design high-CTR YouTube thumbnails
Create supporting graphics for social and promotions
Maintain consistent brand look and feel
This role replaces a previous graphic designer—you must be capable here. Website & Content Uploads
Upload videos and content to the website
Publish
Travel guides
Experience pages
Blog/cultural content
Ensure formatting, accuracy, and quality
CRM & Marketing Support – Go High Level (GHL)
Use Go High Level (GHL) For
Lead tracking
Automation support
Contact organization
Support promotions and audience engagement workflows
Organization & Operations
Maintain clean file systems and content organization
Coordinate assets (videos, thumbnails, captions, etc.)
Ensure everything runs smoothly behind the scenes
Strategic Thinking
Identify what needs to be done without being told
Suggest improvements to content, systems, and growth strategy
Help connect YouTube growth to the tourism business
Required Skills
Strong written English (natural, conversational, culturally aware)
YouTube SEO + optimization knowledge
Social media management experience
Graphic design skills (thumbnails + branding)
Strong attention to detail (very important)
Ability to think critically and work independently
Required Tools / Applications
You must already have experience using:
Go High Level (GHL)
VidIQ
Graphic Design Software (Photoshop, Canva, or equivalent)
Key Skill Areas
Social Media Management
Website Content Management
Virtual File Organization
Branding & Visual Consistency
Promotions & Audience Engagement
Thumbnail Creation (High CTR Focus)
Work Structure;
Part-time role
~16 hours per week (~64 hours per month)
Flexible schedule based on workload
Paid monthly in advance
Fully remote
This role will grow as the company grows.
Who This Role Is For
You Will Do Well If You
Take initiative without being told
Catch mistakes before submitting work
Care about quality and performance
Are Curious About Travel, Culture, And Storytelling
Want to grow with a brand long-term
How to Apply (Read Carefully)
We are intentionally filtering for serious candidates.
Step 1: Written Response
Answer The Following
Why are you a strong fit for this role?
What would you do to help a YouTube channel reach monetization faster?
What makes a thumbnail high CTR? (Be specific)
Step 2: Proof of Work
Provide
2–3 thumbnails you created
1 example of a YouTube video you optimized (if available)
Any social media accounts you have managed
Step 3: Attention Test
Include these two lines at the top of your application:
“How I do my work matters"
"I have reviewed the time requirements and compensation for this post and would like to move forward with an application"
Applications without these two lines will not be reviewed.
Final Note
This Role Requires
Ownership
Precision
Initiative
If you are the type of person who sees what needs to be done and handles it—this is a long-term opportunity. If not, this is not the right fit.
Similar Jobs
About the role
Job Title: Content & Operations Manager (YouTube + Travel Brand Growth)
Cross Functional: Social Media Manager (YouTube Expert) /Graphic Designer/Website
Manager/Go High Level (GHL); Copywriter/Growth Manager
Part-Time | Remote | Long-Term Opportunity
About The Company
iTravel for Culture is a growing travel documentary brand and YouTube channel hosted by Gibbs—a business builder turned cultural storyteller.
The brand explores culture through everyday people—food, music, traditions, and communities—told with a cinematic, grounded style inspired by Anthony Bourdain.
What started as a YouTube channel is now expanding into a curated tourism company, offering real-world travel experiences based on the stories we tell.
We are a few hundred subscribers away from monetization. YouTube is our primary growth engine. This role will directly impact how fast we grow.
Read This First (Important)
This is NOT a basic virtual assistant role.
If You Are Someone Who
+Waits for instructions
+Needs step-by-step guidance
+Submits work with frequent errors
=This role will not work for you.
We Are Looking For Someone Who
+Thinks independently
+Anticipates needs
+Takes ownership of outcomes
+Executes at a high level without constant supervision
The Role
You will act as a Content & Operations Manager—supporting the growth of the YouTube channel while helping build the tourism side of the business.
You will work directly with Gibbs (the host) and help manage the day-to-day execution of content and platforms.
You will also communicate and respond on platforms as if you are Gibbs, maintaining brand voice and tone. Bonus if you have advanced skill in developing, designing, building, updating, and maintaining websites and SEO strategy there may be extra work available to you. Please mention this in your response.
Key Responsibilities Of Primary Job
YouTube Management & Monetization (Primary Focus)
Upload and fully optimize videos (titles, descriptions, tags, thumbnails)
Use tools like VidIQ to improve SEO and reach
Ensure every video is positioned for maximum CTR and watch time
Track performance and suggest improvements
Help move the channel to and beyond monetization
You must understand YouTube strategy—not just uploading. Social Media Management
Manage And Post Across
TikTok
YouTube (primary)
Repurpose YouTube content for short-form platforms
Write captions and respond to comments/messages in Gibbs’ voice
Maintain consistent brand tone across all platforms
Graphic Design - Thumbnail Creation & Visual Content
Design high-CTR YouTube thumbnails
Create supporting graphics for social and promotions
Maintain consistent brand look and feel
This role replaces a previous graphic designer—you must be capable here. Website & Content Uploads
Upload videos and content to the website
Publish
Travel guides
Experience pages
Blog/cultural content
Ensure formatting, accuracy, and quality
CRM & Marketing Support – Go High Level (GHL)
Use Go High Level (GHL) For
Lead tracking
Automation support
Contact organization
Support promotions and audience engagement workflows
Organization & Operations
Maintain clean file systems and content organization
Coordinate assets (videos, thumbnails, captions, etc.)
Ensure everything runs smoothly behind the scenes
Strategic Thinking
Identify what needs to be done without being told
Suggest improvements to content, systems, and growth strategy
Help connect YouTube growth to the tourism business
Required Skills
Strong written English (natural, conversational, culturally aware)
YouTube SEO + optimization knowledge
Social media management experience
Graphic design skills (thumbnails + branding)
Strong attention to detail (very important)
Ability to think critically and work independently
Required Tools / Applications
You must already have experience using:
Go High Level (GHL)
VidIQ
Graphic Design Software (Photoshop, Canva, or equivalent)
Key Skill Areas
Social Media Management
Website Content Management
Virtual File Organization
Branding & Visual Consistency
Promotions & Audience Engagement
Thumbnail Creation (High CTR Focus)
Work Structure;
Part-time role
~16 hours per week (~64 hours per month)
Flexible schedule based on workload
Paid monthly in advance
Fully remote
This role will grow as the company grows.
Who This Role Is For
You Will Do Well If You
Take initiative without being told
Catch mistakes before submitting work
Care about quality and performance
Are Curious About Travel, Culture, And Storytelling
Want to grow with a brand long-term
How to Apply (Read Carefully)
We are intentionally filtering for serious candidates.
Step 1: Written Response
Answer The Following
Why are you a strong fit for this role?
What would you do to help a YouTube channel reach monetization faster?
What makes a thumbnail high CTR? (Be specific)
Step 2: Proof of Work
Provide
2–3 thumbnails you created
1 example of a YouTube video you optimized (if available)
Any social media accounts you have managed
Step 3: Attention Test
Include these two lines at the top of your application:
“How I do my work matters"
"I have reviewed the time requirements and compensation for this post and would like to move forward with an application"
Applications without these two lines will not be reviewed.
Final Note
This Role Requires
Ownership
Precision
Initiative
If you are the type of person who sees what needs to be done and handles it—this is a long-term opportunity. If not, this is not the right fit.